#3 is my fave!


THE FANGIRL FORUM

Not interested in chat about full-service social media management + content strategy? Click here to stick with DIY social media chat.

What's your take on personality tests* Reader?

I diggg nerding out with an astrology or Human Design-curious baby --

-- but I don't like to assume things about a person based on a category.

(I like to interact with a person + relate to them in real time.)

I do, however, find personality tests super helpful to understand how I relate to the world + to others.

And I secretly love when the science** validates the creative process + why I keep CHOOSING the wonderful, potential-filled (+ sometimes potentially frustrating) world of social media, content creation + fangirling at large.

Like

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1. Possibility is a major part of how I absorb information + make decisions. (StrengthsFinder - Ideation)

My capacity to look at things from different angles can turn into analysis paralysis when it comes to choosing which mochi ice cream flavor I want today.

But it turns into laser focus when it comes to translating content to connect my client to their target audience.

I LOVE finding new ways to restyle + broadcast your key messages to help dream clients jump into your universe.

Which brings me to...

2. I'm a fangirl. Like, I can't help it. (StrengthsFinder - Developer)

When I'm strategizing content, I think I'm listening to my super smart clients talk about how they help their people.

I'm connecting their ideas to their goals for the quarter β†’ month. But something else is happening too:

"(Mary)'s got this uncanny ability to really make you feel special.
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She gasps at the brilliance of an idea you thought might be silly.
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She stares in amazement because an offhand comment I made was 'genius'. She laughs + smiles and nods at all the right things.
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She is legitimately excited to learn more about you + will remember things you’ve said + repeat them back to you."

I didn't know Sandra thought this until I read it in a newsletter she sent with subject line: "I'm starting a Mary fan club!" πŸ™ƒ

(ngl I do a chair dance when I get the Google Doc comment, "Who said this?" + I get to say, "You did!")

3. Content strategy = time bending! (Virgo sun 🌞, HD MG)

Content management + iteration turns your expertise + offerings into time travel πŸ’― #facts!!

Like, how cool is it that Past You has already created so many useful resources for future dream clients?

And how awesome is the rush of sweet, soothing relief Future Customers feel when they find your one piece of content that FINALLY has the right solution to their problem?

🀀🀀🀀

And how lucky am I that I get to dig into hours of Past You's video, stacks of blog posts + archives of emails with the joie de vivre of my mak going after a tropical cutting as her preferred vacation souvenir...

...to pull out the hidden (+ not so hidden) gems, turn them into 8 pieces of content + place them exactly where they make sense into your promo calendar?

And how lucky are YOU that you don't have to get trapped in a time loop repurposing videos of yourself that you can barely watch without cringeing? πŸ₯³

I could go on about why I keep CHOOSING social media, content marketing + fangirling my exceptional clients, but this is turning into a blog post! πŸ₯΅

If you're feeling chatty: what keeps you choosing your niche Reader? I'd love to hear about it!

#fangirlallday,
Mary

*If you're into it, I'm a:

  • Virgo sun β™οΈπŸŒž
    Capricorn moon πŸŒ™
    Pisces rising 🌟
  • 6/3 Manifesting Generator
  • Enneagram 7 with a 1-on-1 SX instinct
  • 4-3-8-5 Kolbe-A
  • StrengthsFinder Futuristic - Connectedness - Positivity - Developer - Ideation
  • ENFP-A Myers-Brigg (the first personality test I ever took)
  • Provacateur Fascinator Advantage
  • Romantic Money Archetype
  • Hufflepuff/Slytherin

**folk science, animist wisdom, channeled knowledge, ancestral teachings, the scientific method... I'm here for all of it!

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What I'm working on

Recovering the password to my MySpace account. It's tied to a dead email address that was zombie-fied by spam bots ages ago. I don't think it's going to be successful 😡

😻

What I'm loving

​Scale Society closes Wednesday August 25. A gamechanger for service providers who want relief from the golden handcuffs of client work. Great for product-based businesses, too!

🀀

I'm grateful for

This Add Yours Instagram story template ❀️

I wrote this email using a template from Liz Wilcox's Email Marketing Membership (affiliate link)

This email may contain affiliate links as noted. I only share resources I use myself, made by people I trust to help you, too!

Please direct all cat socks, regional foods + movie tickets to 550 Zang St, Broomfield, CO 80021
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The Fangirl Forum

Twice-monthly(ish) tips, musings + resources on energy-efficient marketing that centers YOU. Mary is a fangirl-for-hire who helps service providers go from feeling embarrassed (+ maybe a lil bit exploited) when creating social media to feeling delightfully expressed + in service to their audience with engaging content + consistent messaging.

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